We’d like to thank all our clients and friends who attended our 2011 MadMen themed Christmas party last Thursday, December 8th. The night was filled with phenomenal food, amazing photos, wonderful costumes and epic stories (many that we can’t disclose online). Although there were many notable costumes, there can only be few winners. Our top voted costumes for the eve were (in no particular order):
Mandy Farmer, Accent Inns
Trina Mousseau, Tourism Victoria
Don Main, Elections BC
(Thanks for coming out in full force. Prize packs will be delivered to you!)
A very special thanks to the ever-so-talented Derek Ford for providing his photography services (and promptly leaving with his camera just before things really got interesting) and David Feys and the crew at Feys+Hobbs Catered Arts for providing the phenomenal service and delicious food for the evening. Also special thank yous are due to Sean Goode (our super volunteer resident bell boy who greeted you at the door) and Garside Displays for all their hard work completing our MadMen signage needs under the wire!
Now, onto the photo reel. (more…)
We are absolutely thrilled to announce the return of Kevin House at Eclipse as a full time senior designer starting this week! Kevin was previously employed by our agency 2004 – 2006 and has been sorely missed ever since.
An extremely talented conceptual designer and illustrator with 20 + years of experience, Kevin carries himself with a zen-like demeanor and charm. Check out his (more…)
by Lindsey Maloney of Eclipse Creative
“Not even phased” mumbled David Tapp (Account Executive) with a grin on his face when he learned just after Christmas that yet another Eclipser was pregnant. Just eight months ago, the lovely Kristine Lee (Senior Account Manager) had her last day before taking her maternity term. This time, it is one of our beloved designers who is pregnant—Aldea Wood (or better known as @aldywood on Twitter).
Aldea describes herself as a designer whose interests range from “aardvarks to zócalos” and enjoys drawing upon outside experience to bring inspiration to her work. She has done some phenominal art and design work, and I encourage you to poke around her personal sites. (more…)
By David Tapp of Eclipse Creative
I don’t know about you, but I absolutely adore branded content. Say what you will about the future trends in branding, advertising and design, but the shortest way to my heart is in distinguished, witty and undeniably engaging content that has my eyeballs glued to what you’re selling from top to bottom. There is still something to be said about the art of storytelling.
“68% of companies said they were shifting from traditional forms of marketing to more emphasis on aggressive forms of branded content.” – EMarketer
For those who don’t know, branded content (more…)
Calling all local #yyj agencies and creatives:
Your mission, should you choose to accept it, is a local creative “plankoff” of epic proportions. First off, if you don’t know what Planking is, find out about it here or quit right now. Secondly, read our rules below.
The (unofficial) Plankoff rules:
1. Safety first. Do not put yourself in danger for a planking photo. EVER. Results from doing so can be found here. Not cool.
2. Photo submissions will be accepted via Twitpic from your Twitter handles.
3. Use the hashtag #plankoff to keep everyone in the loop.
4. Always have a spotter.
5. The world is your oyster. Planking doesn’t have to stay in the office. Get wild with it!
6. Anyone can join.
7. Get creative. The most creative submission(s) win!
Deadline for all submissions is next Friday, June 17th.
Here’s a little inspiration to get this going:
Good luck and get planking!
We’ve had a lot of clients asking how Kristine Lee is doing after taking off on maternity leave. We are happy to report that Kristine and Cory Lee are now settled and as happy as can be with their new bundle of joy, Milania. See exclusive photo updates below!!
We have had the absolute pleasure of working with a local charitable foundation called Help Fill A Dream on re-branding in an effort to increase public awareness during the year of their 25th anniversary.
For those who don’t know, Help Fill A Dream is an immediately responsive charitable foundation that provides hope, help and happiness for Vancouver Island children under the age of 19 with life-threatening conditions by fulfilling their dreams (more…)
Back in early July, we wrote a blog post about the events that unfolded around NBA star LeBron James’ televised announcement that he was leaving the Cleveland Cavaliers for rival team Miami Heat in the 2010-2011 season.
Since then, LeBron and his PR and marketing firm have done their best to combat the flak he’s received for dropping his beloved fans in Cleveland. Rightfully so, Cleveland was led by a player mentioned in the same breath as (more…)
LeBron James is set to make an unprecedented step in sporting history; all under the direction of his agency LRMR Marketing. ESPN will be broadcasting an hour long TV special called “The Decision” of the live events leading up to and including the announcement of LeBron’s new team selection in the NBA. The viewership is expected to be in the millions and the NBA couldn’t be happier with all the publicity.
But with all the big brouhaha over LeBron’s “decision”, one could question what effect his choice has towards his personal brand, and what those consider to be his make up as a player within the NBA. To name a few, here are some options depending on the outcome: 1. Shake up the credibility of the NBA with a big name stealing the entire focus of the greater good of the league or the teams within it. 2. LeBron could be labelled less of a team player for not taking the best “fit” but the best pay out (which with one of the teams could potentially make him a billionaire). 3. Add more fuel to the fire and revive a lull in the National Basketball Association’s attendance, viewers and overall success. 4. LeBron could be labelled as one of the ‘next great Jordan-types’ for picking a good fit and team that will ultimately lead him to an NBA title with a lesser personal payout.
All options are equally intriguing. As for now it’s for us to find out at 6PM this evening and for LRMR Marketing to keep under wraps until then. If you would like to learn more about protecting and building your image, visit us here.
As for tonight – sit back and watch the show here.
When the Downtown Victoria Business Association approached us to assist with a campaign that promotes why people love working, living, dining and playing Downtown, we never dreamed of seeing submissions like “Nude At Nood” coming through the ‘My Downtown’ contest page.
This picture and poem of what looks like a naked man (more…)